ICON - Fantasy Hair Color Playful Brights Deep Purple 90 ml

Benefits

• Playful Brights, a color that is deposited in the hair and provides creative freedom.
• Strong and vibrant colors that can be graduated to turn them into pastel shades.
• Mix them freely to achieve creative colors as well as any shade in between.
• Whether the goal is an eye-catching color or a pastel shade, Playful Brights is a service designed to bring excellence and freedom to color.
• It can be combined with Ecotech Color, Stained Glass and Ecoplex, and not only that, but the color will also transform with each wash, becoming lighter and creating a whole new whole.
• It is created with an oil base that promotes a super vibrant and long-lasting color as it retains environmental moisture, keeping hair hydrated and shiny.
• Its blend of oils retains moisture and adds shine.
• Its pure pigments add luminosity to the hair.

Instructions for Use

• Apply Playful Brights to hair previously bleached to a level eight or higher to create vibrant, eye-catching tones. Achieve greater intensity on lighter blondes.

1. With the hair previously washed, remove 50% of the moisture with a towel.
2. Pour the color into a Playful Brights bowl. Using a brush, apply to the desired areas, depositing and saturating the hair.
3. Leave on for 20 minutes. For a more intense color, cover your head with a plastic cap and apply heat for 20 minutes (then let it cool).
4. Rinse thoroughly with water to remove the color.
5. Apply your favorite ICON conditioner and rinse.